Sep 062012
Here at, we love hearing about really high sales numbers, particularly when they’re our own or for the truck manufacturers who make the vehicles we sell accessories for. Strong truck sales mean our industry is doing well, and that’s always great news for any truck owner, regardless of your own brand preference. Popularity for the pickups we all love isn’t going anywhere but up, and we’re extremely excited to watch our company grow right alongside the auto industry as a whole. When Ford Motor Company recently announced it had sold the 350 millionth vehicle in its history, we were blown away. Did you know that 350 million vehicles stacked on top of each other would be tall enough to punch a hole through the moon? Don’t quote us on that, because we did no research on that nugget of wisdom and it’s probably not true. However, that is an incredible amount of vehicle sales, which the infographic below from Ford amply illustrates:
Ford 350,000,000 Vehicle Sales Infographic

The stats here are really incredible. We also enjoy the bright colors. We’re easily entertained.

To put this figure into perspective, McDonald’s feeds 350,000,000 customers in five days, Coca-Cola sells 350,000,000 soft drinks and other beverages in a little over five hours, 350,000,000 Oreos are sold globally every four days, General Mills pours 350,000,000 bowls of cereal every six days, and Yoplait offers up 350,000,000 servings of yogurt and other dairy products in a day under two weeks. These statistics not only boggle our minds, they also make us hungry. Notably, hitting this same mark for car and truck sales took Ford 109 years. Our takeaway from this? Ford should start making vehicles that are more like food products. Edible trucks? We’re down. If (or should we say when) this happens, we’ll have to be sure to start stocking edible accessories. We could really chow down on some chocolate cake nerf bars. It may be far-fetched, but stranger things have happened. For example, look at this dog riding a bike: What’s really cool about Ford hitting this important milestone is the role that pickup trucks have played in driving the company’s overall sales. Earlier this week, the Associated Press reported and NPR discussed that pickup trucks have pushed automotive sales in the United States to the highest level they’ve been at in three years. According to the story,
Ford, GM and Chrysler, the biggest makers of full-size trucks, notched double-digit gains in overall sales last month. In pickups, Ford’s F-Series, the top-selling vehicle in America, saw a 19 percent sales increase, as did Chrysler’s Ram pickup. Sales of General Motors’ Chevy Silverado rose 4 percent, while the GMC Sierra was up 9 percent. Toyota’s struggling big truck, the Tundra, posted a huge increase of 68 percent.
Those sound like impressive gains all across the board to us. Another point mentioned in the article is that truck sales can, in a way, be used somewhat like a barometer to measure how well American businesses are doing and the health of the housing market as well. This is because businesses generally won’t invest large amounts of money in fleets of trucks unless they expect the amount of business they do to go up, according to Jesse Toprak, vice president of market intelligence at, who is quoted in the article. The story also explains that when a lot of housing needs to be built, trucks need to be bought in order to get the job done. Taking all this information into account, could it then be concluded that pickup trucks will literally carry America on their backs toward a more prosperous future where we can, finally, purchase a cake shaped like a steering wheel? We’re not sure. What we do know, however, is that isn’t alone in its passion for pickup trucks. Congratulations to Ford on their 350 millionth sale, and congratulations to you for sticking with us and reading along! We’re really glad to have you with us during this incredible time for the world of pickup trucks, and here’s to hoping for an even better future for all. And by that, of course, we mean a future with edible trucks.