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Posted on November 6th, 2009
scottb
Greetings again from RealTruck. Here’s a run down of our latest happenings. Since we kind of took Day 2 of the Sema Show off to tour Zappos main head quarters, we needed to make up some time on Day 3. We were able to cover the truck & suv section, performance, restyling and a little of the tires and wheels area.
 Ford Hot Wheels Truck The Ford booth was pretty impressive. There was a lot going on, from virtual off road video games to assembling a Ford Mustang. Just about every Ford vehicle in the booth was radically customized.
A few other noteworthy stops included the Anzo booth. Anzo, a premium manufacturer of aftermarket tail lights, head lights, off road lights and various LED light products has quite the impressive booth. From radical vehicles to awesome products. All Anzo vehicle lights are DOT approved.
Along the way we stopped by the Scion booth to view the new hot rides from Scion. Wow some rockin cars. We are thinking Scion owners smile big while driving around.
 Night Raider LED Display Hats off to the Plasmaglow crew, who had an incredible display featuring several new LED light products including the new and improved hood scoop night raider LED light kit. The new night raider scanning light kit should be available on RealTruck very soon.
 Camaro on its' side in Magnaflow Booth As for performance, the Magnaflow booth was action packed as usual. This year Magnaflow Exhaust had 2 vehicles in the booth literally on their side so you could clearly see the Magnaflow exhaust kits installed on their hot cars and trucks.
Some of the other booths we visited included Iron Cross Automotive displaying their new heavy duty grille guards and bumpers, SuperSprings and their new Sumo Springs, Pit Stop Products and their new racing seat chairs, Thule featuring a Dewalt equipped work truck and the list could go on and on.
 Ivan from Bak Industries Lastly, as special thanks to Ivan from Bak Industries for the double guns pose for our camera’s. Ivan is one of the finest, kindest and coolest people you will find in our industry. It always great the see enthusiastic vendors like Bak. Bak announced the release of the all new Bak Flip F1 tonneau cover featuring an all new fiberglass reinforced finish creating another option in the Bak Flip series of tonneaus which currently includes the Bak Flip G2, Bak Flip HD, Bak Flip CS and now the all new F1 Bak Flip.
Please take a moment to check out some of the 2009 Sema Show Pictures. Featuring tons of vendor booths, hot rides and new products.
With all the talk of the economy not being the best, the 2009 Sema Show was a great success. Lots of new technology and product enhancements to be found at almost every exhibit. If you are looking to upgrade your car or pickup truck, stay tuned for all the hot product to be released in 2010. You are sure to find innovation, head turning style and increased function in all the accessory and performance categories. Thanks again for following the RealTruck crew as we walked the 2009 Sema Show.
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Posted on November 5th, 2009
scottb
 Zappos.Com Truck Well, we never actually made it to the Sema Show today. We had a tour of Zappos which took up most of the day. We are heading over to the show this morning for day 3. The Zappos Tour was amazing and well worth checking out. We plan to get some more cool rides and products posted up at the end of the day.
Sema Show Pictures
Zappos Tour Pictures
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Posted on November 4th, 2009
jeffv
Zappos.com is an online retailer that employs the motto of “wowing their customers through service”. After taking a tour of their facility, I can promise you that they also create a sense of “awe” seeing how they work first hand. Located in Henderson, Nevada, just outside of Las Vegas, the corporate offices house all of the “teams” that make Zappos go. This includes the Customer Loyalty specialist, the direct Marketing team and other essential office positions. You can’t help but realize that you are not in your normal stuffy office environment right off the bat. Upon walking in the entry way, you come face to face with Rosy, a mock up of the Jetsons housemaid robot, that will faithfully serve you several kinds of coffee. The walls are painted a rich maroon color and the staff greets you with a boisterous hello. After signing in on the wall mounted computer, you can parooz the bookshelfs with many helpful and inspirational books that help Zappos maintain the lifeblood of their company, its corporate culture (pay close attention to these books as Zappos will let you take one complementary at the end of the tour).
A big shout out to our tour guide, Jonathan Wolske (follow on Twitter), an energetic, fun and extremely knowledgeable culture guide. Jon not only answered all our questions on Zappos but was also able to provide us with up to date info on the newest cell phones and showed us quite possibly the coolest cell phone application ever. A Star Wars light saber app that allows your phone to sound just like a light saber. But I digress.
Zappos corporate culture is not just pretty words on a poster, this is a way of life for this company and it shows throughout. The first stop was the legal team which affectionately is known as the Hall of Justice. Adorned with numerous super hero references including one chilly employee who was wearing a cape, you immediately get the sense that this is an office that believes in having fun. Each office featured an awning and over the Christmas season, will be decorated to look like a storefront. This gives the appearance that you are walking down the street of small town, USA not a half of a billion dollar a year corporation. Each department has its own unique personality that shows in the décor. Whether the Heroes mockup poster for the Direct Marketing team or the Rain Forrest area in the cubes. The thing that really stood out to me was the amazing positive energy that exists. Every employee really seems like they want to be there and contributes to the overall cause. I don’t have time to detail every different conference that we saw or the stairwell that has pens places so you can write a message on the wall, but suffice to say, the Zappos tour is a very unique experience.
Aside from the unique and fun décor, the real treat of the Zappos tour is seeing first hand what it is like to have a company that walks the walk on corporate culture. Zappos has made its name on its commitment to its consumers, but the thing that may not get as much attention is its commitment to its employees. You get a real sense that this company cares about its employees and wants to help them become not just better contributors to the cause but also help them become better people. The vast amount of information that they will share is a testament to their belief in transparency. Sales figures, returns rate and other “top secret” information is freely posted throughout the office.
For me personally, this tour was an eye opening experience. It makes me want to bring back what I have learned and hopefully implement some of the many great ideas into RealTruck. On this occasion, I hope that what happened in Vegas does NOT stay in Vegas.
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Posted on November 4th, 2009
scottb
 Jeff and a Big Truck The morning started with a good cup of coffee from Starbucks and then we headed to the tram station at the MGM. After about a 10 minute ride we arrived at the show. This year, our badges are our “Buyer” scan cards for the vendors, so it was nice not having to get into a line to get a scan card.
The truck area was located on the 2nd floor of the south hall. Our goal for the day was to visit with a number of our top vendors and then browse around the area. The mood of the show was pretty lively. On a side note, we got to see “Dunn” from Brooks N Dunn on his way to the Toyota booth for a little PR work with the Toyota “Brooks N Dunn” pickup.
Read the rest of this entry »
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Posted on November 2nd, 2009
scottb
While some of the RealTruck Crew is at the Sema Show, you can still get additional savings this week on our selection of accessory products for cars and pickup trucks. Whether you are looking for winter accessories such as snow plows and floor mats or hot new truck accessories like trac rac truck racks, avs chrome door handles, cipa towing mirrors, us speedo gauge kits and more. We’ve got something just right to enhance your ride.
SEMA SHOW SPECIAL
RealTruck Deal of the Week: 10% OFF Orders of $250
Enter RealTruck Coupon Code: SemaShow at checkout.
(Some exclusions. Sale Ends 11-8-09 at midnight)
Stay tuned with the RealTruck team at the SEMA SHOW. Follow us at www.twitter.com/realtruckdeals or check out all the cool pictures and products from the show right here on the RealTruck Blog. Search: Sema Show
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Posted on November 2nd, 2009
scottb
 Well its that time of year again and the RealTruck crew will be going to the Sema Show in Las Vegas, NV. The show goes from November 3rd to November 6th, 2009 at the Las Vegas Convention Center.
The Sema Show features the hottest products and accessories in the automotive aftermarket. We generally spent more of our time in the Truck and SUV section as well as the Performance section, although the show is much broader than that.
Like last year, we will post up Sema 2009 Pictures as well as other noteworthy happenings on our trip. Stay tuned for all the hot pictures and products.
In the meantime, enjoy the Sema Highlights Video from last year.
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Posted on November 5th, 2008
scottb
 The Sema Show for 2008 officially opened today. The amount of exhibritors seems down this year from previous years but the quality of concept vehicles and radical rides keeps getting more amazing each year. We started out in 2 RealTruck Teams (Matt & Justin / Josh & Scott) in the South Hall. We visited existing vendors and begin talks with a variety of new prospect manufacturers. Many Hot Rides, Cool Manufacture Display Booths and new aftermarket accessory products were seen. Read the rest of this entry »
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Posted on November 1st, 2008
scottb
 Time has come and we are finally going To Sema also known as Automotive Aftermarket Industries Week. On our quest to find the greatest car and truck accessories in the world, we started out with a beautiful day in Jamestown, ND from RealTruck.Com headquarters. For the drive to Fargo, ND to catch the plane, we opted for driving the mini van, instead of driving the big bad truck. The great plains of North Dakota has many great sites, but today it’s was just a regular old ND days, except 70 degrees in ND on Oct 31st is pretty grand weather. We met up with Katie in Fargo for a late lunch at the almost world famous Space Aliens Bar & Grille.
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Posted on August 4th, 2008
admin
The 2010 Chevrolet Camaro, a true 21st century sports car, will be the official vehicle of the 2008 SEMA Show.Held Tuesday-Friday, Nov. 4-7, 2008, in Las Vegas, NV, the SEMA Show is the world’s leading automotive accessories trade show.
“The influence that the Camaro has had on the automotive industry and vehicle personalization is undeniable,” said Peter MacGillivray, SEMA VP of events and communications. “Since the car was introduced in 1967, enthusiasts have fallen in love with the Camaro. It’s simply a great example of the passion and excitement that comes from this industry.”
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Posted on June 9th, 2008
scottb
SEMA eNews, Vol. 11, No. 23 – Jun 05, 2008 has just released a spy photo of the FORD F-450 HARLEY-DAVIDSON EDITION. Here is another Ford and Harley-Davidson special edition truck that is sure to be a success in the market. Ford’s F-Series Pickups (F-150, F-250, F-350 and F-450) have been teaming up with Harley-Davidson for almost a decade with these special edition trucks. Sema Enews announced that Brenda Priddy and her network of spy photographers (James Kenney, in this case) nabbed this shot of the upcoming twelfth installment in the series, the 2009 Harley-Davidson Edition Ford F-450, a dual-rear-wheel, 1.5-ton hauler with a curb weight of 8,700 lbs. and 24,500-lb. towing capacity—about 24 Harley Heritage Softail motorcycles.
This rig is expected to sell around $55,000 to 60,000. A loaded model will have everything from a special paint job to various aftermarket accessories with the Harley-Davidson name embossed on the truck as well as in the truck. This truck is expected to have the 6.4L Power Stroke diesel engine.
For the Harley-Davidson enthusiast that can afford this truck, www.RealTruck.Com offers several officially licensed Harley-Davidson pickup accessories.
More Info from Sema Enews: http://www.sema.org/Main/ArticleDetail.aspx?fc_c=1118226×2452536x55985366&contentID=59739
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